I'm Melissa, a London based integrated designer with a penchant for motion, art direction and digital design.
How do you create empathy?
Atopic Eczema is a chronic skin condition that affects millions of people, I was challenged to create a video that shows the difficulties of living with the disease for World Atopic Eczema Day.
The style developed into a continuous line drawing complimented by simple shapes and a delicate colour palette sensitively illustrate what it's like to live with Atopic Eczema.
Success!
'I LOVE it and think it looks and sounds amazing'
– LEO Pharma client
Responsibilities:
Art direction, storyboarding, illustration and motion.
Tools used:
Illustrator, After Effects, Premiere Pro.
The looming deadlines encouraged this project to move quickly. I sketched the storyboards and illustrated style frames so the clients could visualise the look of the final animation.