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How do you create empathy?

Atopic Eczema is a chronic skin condition that affects millions of people, I was challenged to create a video that shows the difficulties of living with the disease for World Atopic Eczema Day.

 

The style developed into a continuous line drawing complimented by simple shapes and a delicate colour palette sensitively illustrate what it's like to live with Atopic Eczema.

Success!

'I LOVE it and think it looks and sounds amazing'
– LEO Pharma client

Responsibilities:

Art direction, storyboarding, illustration and motion.

Tools used:

Illustrator, After Effects, Premiere Pro.

The looming deadlines encouraged this project to move quickly. I sketched the storyboards and illustrated style frames so the clients could visualise the look of the final animation. 

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