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I'm Melissa, a London based integrated designer with a penchant for motion, art direction and digital design.
IKEA’s inspiration pages showcase real homes and real people, bringing their products to life through engaging storytelling. I sourced, photographed, and designed these published stories to create visually compelling content that boosted audience interaction while highlighting IKEA’s products in authentic, inspiring settings.
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Responsibilities:
Layout design, content design and image re-touching
Social media content
This gallery wall idea in particular was challenging, due to the nature of fast-interactions on social media, I had to ensure the customer understood the idea in under 3 seconds. The best solution for this on Instagram is a scrollable set of 3 images (below) showing the ‘how-to’ of the idea.
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